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Communication templates

To effectively communicate the introduction of Sofie to the company's employees, a structured communication plan is essential. This plan will ensure that all employees are informed, engaged, and prepared to integrate Sofie into their daily operations for security-related inquiries. Here’s a plan to achieve that:

Pre-Launch Announcement

Objective: To generate curiosity and inform employees about the upcoming introduction of Sofie.
Timeline: A week before the installation date.
Method: Email from the IT or Security department head.
Content: Brief introduction of Sofie, its purpose, and the benefits it brings to the company’s security posture. Mention the installation date and tease upcoming detailed instructions.


Subject: Introducing Sofie: Your New Security Assistant in MS Teams

“Dear Team,

As part of our ongoing commitment to enhancing our cybersecurity posture, we are excited to announce the upcoming introduction of Sofie, a smart conversational support bot designed to assist you with all your security-related queries directly within Microsoft Teams.

What makes Sofie stand out? It’s your go-to resource for immediate, 24/7 assistance with any cybersecurity questions you might have, from identifying potential phishing attempts to setting up strong passwords. Sofie is specifically trained to handle a wide array of security concerns, ensuring you have expert guidance at your fingertips.

Mark your calendars! We will be welcoming Sofie to our Teams environment on [ENTER DATE/PERIOD]. Look forward to detailed guidance on how to interact with Sofie and how this tool can play a pivotal role in our security strategy.

Stay tuned for more information on how you can leverage Sofie to enhance your daily security practices. This is just the beginning of our journey towards a safer, more secure digital workplace.”

Announcement Template – Launch Day

Objective: To announce the availability of Sofie and guide employees on how to start using it.
Timeline: On the installation day.
Method: Company-wide email and a post on the internal company platform/portal.
Content: Detailed information on Sofie, including:

  • What Sofie is and the scope of questions it can answer.

  • Instructions on where to find Sofie in MS Teams.

  • Steps on what to do for the first interaction.

  • Encouragement to use Sofie for any security-related questions.

  • Contact information for further assistance.


Subject: Sofie is Here - Your New Cybersecurity Assistant in MS Teams

Dear [COMPANY NAME] Family,

We are thrilled to announce that Sofie, our conversational AI support bot, has officially launched and is now available in our Microsoft Teams environment. Designed to be your first line of support for all cybersecurity queries, Sofie stands ready to assist you, 24/7.

What is Sofie?

Sofie is a conversational AI support bot, developed to provide you with instant, expert advice on a wide range of security issues. Whether you're concerned about a potential phishing attack, have a security question websites, or are unsure about the company’s policies, Sofie is here to assist, 24/7.

Where to find Sofie:

Sofie has taken its place on the left side menu in MS Teams, making it easily accessible for everyone. If you haven't already, you will soon receive a direct message from Sofie, welcoming you to this new feature.

Why use Sofie?

  • Immediate Assistance: Get quick answers to your security questions, anytime.

  • Empowerment: Enhance your knowledge and confidence in handling security issues.

  • Support: If Sofie doesn't have the answer, your query will be escalated to our IT personnel for further assistance.

Let's embrace this innovative step towards a more secure and informed digital environment at [COMPANY NAME]. Start your conversation with Sofie today and see how easy it is to enhance your cybersecurity awareness.

First-Week Follow-Up

Objective: To gather initial feedback and encourage continuous use.
Timeline: One week after installation.
Method: Short survey via email and reminder posts on the internal company platform/portal.

  • Ask for feedback on their initial experience.

  • Remind employees of Sofie’s availability 24/7 for security questions.

  • Highlight any success stories or interesting interactions with Sofie.


Subject: 🚀 One Week with Sofie: How's It Going?


As we conclude our first week with Sofie, our new AI support bot in Microsoft Teams, we want to take a moment to reflect on this initial phase of our cybersecurity enhancement journey. Sofie was introduced to provide immediate, expert assistance with your security-related inquiries, and we hope you have found this new resource to be both useful and informative.

Engagement with Sofie

If you have not yet had the opportunity to interact with Sofie, we encourage you to do so. Sofie is available to assist you with a wide range of security questions, offering support 24/7 directly within our Teams environment.

Highlights from the First Week

In just one week, we have seen:

  • A significant number of queries resolved by Sofie, indicating a strong start to our engagement with the bot.

  • A diverse range of questions, reflecting the varied cybersecurity needs within our organization.

  • Positive initial feedback on the speed and accuracy of Sofie's responses.

We appreciate your active participation in this initiative and look forward to your continued engagement with Sofie. Please do not hesitate to reach out to the IT department with your feedback or any questions you may have about using Sofie.

Thank you for your commitment to maintaining a secure digital environment at [COMPANY NAME].

Monthly Follow-Up

Objective: To maintain engagement and inform about updates or improvements.

Timeline: Monthly after the launch.

Method: Email newsletter and posts on the internal company platform.


  • Updates or new features added to Sofie

  • Tips on how to make the most out of Sofie.

  • Highlight frequently asked questions of the month and their answers.


Subject: Monthly Check-In: Sofie's Progress and Your Insights


As we wrap up another month with Sofie at our side, this brief note serves to share updates and seek your continuous feedback on our cybersecurity companion, Sofie, in Microsoft Teams.


Sofie's Milestones

  • Sofie has now addressed over [X] security inquiries, helping us navigate through a myriad of cybersecurity concerns.

  • Continuous improvements have been made to enhance Sofie's responsiveness and accuracy, thanks to your valuable feedback.


We Value Your Feedback

Your insights are pivotal for Sofie’s growth and effectiveness. Have you encountered new challenges, or do you have suggestions for new features? Please share your thoughts with us.

Stay Engaged

Remember, Sofie is here to assist 24/7 with any security questions. We encourage you to keep leveraging this tool to support your cybersecurity needs.

Thank you for your continued support and engagement with Sofie. Together, we're making our digital workspace safer and more secure.


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